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Marketing research /

Babin, Barry J.,

Marketing research / - Fifth edition. - xxv,622p.

Includes index

ISBN: 97801170438964 (alk. paper)

LCCN: 2018051602

Subjects--Topical Terms:
Marketing research.
Marketing research.
Marketingforschung

LC Class. No.: HF5415.2 / .M375 2020

Dewey Class. No.: 658.8/3

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Marketing research /