Guerilla P.R. wired :
Levine, Michael,
Guerilla P.R. wired : Waging a successful publicity campaign online, offline, and everywhere in between / Michael Levine. - Chicago : McGraw-Hill, c2002. - xxi, 281 p. ;
Includes index.
0071382313
publicity.
Corporations--Public relations.
Internet.
HD59.L483B35 2002
Guerilla P.R. wired : Waging a successful publicity campaign online, offline, and everywhere in between / Michael Levine. - Chicago : McGraw-Hill, c2002. - xxi, 281 p. ;
Includes index.
0071382313
publicity.
Corporations--Public relations.
Internet.
HD59.L483B35 2002