Service marketing:
Lovelock, Christopher
Service marketing: People,technology,strategy / Christopher lovelock.... - Toronto: Pearson, 2008. - xix,636 p.; ill.:
Includes index
139780131879287
Service marketing
HD9980.5 .L69 2008
Service marketing: People,technology,strategy / Christopher lovelock.... - Toronto: Pearson, 2008. - xix,636 p.; ill.:
Includes index
139780131879287
Service marketing
HD9980.5 .L69 2008