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Lifestyle & event marketing:

Schreiber L. Alfred.

Lifestyle & event marketing: building the new customer partnership/ Alfred L. Schreiber. - New York: McGraw-Hill, Inc. 1994. - xvi,263 p. :

Includes index

ISBN: 0070561532

Subjects--Topical Terms:
Lifestyle.

LC Class. No.: HD59.6.U6S37 1994

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Lifestyle & event marketing: