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Sales and marketing for travel and tourism /

Davidoff, Philip G.

Sales and marketing for travel and tourism / Philip G. Davidoff, Doris S. Davidoff. - Englewood Cliffs, NJ : Prentice Hall Career & Technology, [1994] - vii, 357 p. : ill. ; 24 cm.

Includes index.

ISBN: 0137878133

Subjects--Topical Terms:
Tourism--Marketing.

LC Class. No.: G155.A1 / D345 1994

Dewey Class. No.: 338.4/791

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Sales and marketing for travel and tourism /