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Theories of mass communication/

De Fleur, Melvin Lawrence, 1923-

Theories of mass communication/ by Melvin L. De Fleur. - 2d ed. - New York, McKay [1970] - xviii, 185 p. : illus. 21 cm.

Includes bibliographical references.

LCCN: 74112656

Subjects--Topical Terms:
Mass media--Social aspects.

LC Class. No.: HM258 / .D35 1970

Dewey Class. No.: 301.16

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Theories of mass communication/