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Modern competitive strategy /

Walker, Gordon, 1944-

Modern competitive strategy / Gordon Walker. - Boston : McGraw-Hill/Irwin, c2004. - xvii, 290 p. : ill. ; 24 cm.

Includes bibliographical references and indexes.

ISBN: 0072345632 (alk. paper)

Subjects--Topical Terms:
Strategic planning.
Industrial management.

LC Class. No.: HD30.28 / .W3349 2004

Dewey Class. No.: 658.4/012

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Modern competitive strategy /