Retail buying : from basics to fashion / Richard Clodfelter.
Material type:
TextPublication details: New York : Fairchild Books, c2008.Edition: 3rd edDescription: xxviii, 514 p. : ill. (some col.) ; 24 cmISBN: - 9781563677038 (pbk.)
- 1563677032 (pbk.)
- 658.72 22
- HF5437 .C54 2008
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Maasai Mara University Library -Main Campus | HF5437 .C54 2008 (Browse shelf(Opens below)) | Available |
Previous ed.: c2003.
Includes bibliographical references and index.
Today's buying environment -- The buying function in retailing -- Buying for different types of stores -- Obtaining assistance for making buying decisions -- Understanding your customers -- Understanding product trends : what customers buy -- Forecasting -- Preparing buying plans -- Developing assortment plans -- Controlling inventories -- Selecting vendors and building partnerships -- Locating sources in foreign markets -- Making market visits and negotiating with vendors -- Making the purchase -- Pricing the merchandise -- Promoting the merchandise.
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