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Marketing / Eric N. Berkowitz ... [et al.].

Contributor(s): Material type: TextSeries: The Irwin series in marketingPublication details: Chicago, Ill. : Irwin, c1997.Edition: 5th edDescription: xxxii, 736 p. : col. ill. ; 29 cmISBN:
  • 0256189684
Subject(s): DDC classification:
  • 658.8 20
LOC classification:
  • HF5415 .M29474 1997
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
L Maasai Mara University Library -Main Campus HF5415 .B44113 1989 (Browse shelf(Opens below)) Available 200902017
L Maasai Mara University Library -Main Campus HF5415 .M29474 1997 (Browse shelf(Opens below)) Available 20116233

Includes bibliographical references (p. 674-695) and indexes.

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